DETAILS
Rough up, and get down and gritty to create a seriously strong hold with ROUGH.RIDER. Its oily, gritty-like texture helps you define a slick, matte look that lasts. Infused with antioxidants and essential extracts it packs a goodness punch as strong as it holds. ROUGH.RIDER also strengthens and helps seal rough ends.
Features & Benefits
- Strong hold
- Delivers a slick, matte defined look
- Helps strengthen the hair as it holds
- Helps to seal rough ends
- Ideal for all hair types
- Sulphate, paraben and cruelty-free
Kevin's Tips
ROUGH.RIDER is a key product within our STYLE/CONTROL regimen, and is ideal for roughing and dirtying-up, soft clean hair. I love using it on avariety of hair lengths, and if you need to soften it down and re-mold at any stage, simply add some heat. You’ll see choppy shapes come to life in your hands with a little ROUGH handling.
INGREDIENTS
Packed with an abundance of antioxidant and vitamin goodness, Bamboo Extract is also a rich source of mineral nourishment, and a key ingredient to help protect the integrity of hair health.
Made up of 89% Silica, Diatomaceous Earth is used to support stronger, healthier-looking hair.
Used in fragrance and cosmetics for centuries, Patchouli Oil helps to balance the hair and the scalp.
DIRECTIONS
Rub a small amount of ROUGH.RIDER between your palms and distribute evenly through damp or dry hair.