Discover our best selling smart styler with over 20 global beauty awards, including three Allure Best of Beauty Awards for Best Flat Iron.
ghd's ultra-zone predictive technology monitors heat 250x a second across both plates and recognizes the thickness of your hair and speed at which you are styling to adjust the power accordingly to deliver ultimate results, personalized to you. platinum+ is also preset to the optimum styling temperature of 365°F for no extreme heat damage. Enjoy 70% stronger hair,* 20% more shine,** and 2x more color protection.
ghd 20 Years of Hair-itage - loved by beauty enthusiasts, endorsed by stylists.
- Pre-set to the optimum styling temperature of 365°F for no extreme-heat styling damage.
- 70% stronger hair*
- 75% more shine**
- 2x more color protection*
- Proven to deliver sleeker, smoother & healthier looking hair.*
- Precision milled plates with ultra gloss coating for instant frizz-free styling
- Unique wishbone hinge and rounded barrel enables versatile, snag-free styling to create flat iron waves, curls and sleek styles
- 3 Year Warranty
- Comes with a heat resistant, protective plate guard
- Universal voltage
- Single-pass styling
- Heats up in 20 seconds
- Automatic sleep mode after 30 minutes of non-use
- Professional length 9 ft. cord
*reduced breakage and 2x less color fade vs a styler working at 440° F.
**proven to increase shine vs. naturally dried hair.